Marketing Quiz

1. Market segmentation means dividing-
(1) the market group into homogeneous groups
(2) the market process into easy steps
(3) the sales teams into small groups
(4) All of these        (5) None of these

2.‘HNI’ means-
(1) Highly Non-interested Individuals
(2) Highly Needy Individuals
(3) High Networth Individuals
(4) Highly Negative Individuals
(5) None of these

3.Digital Marketing includes-Find the incorrect answer-
(1) Web advertisement       (2) E-mail canvassing
(3) Blogs     (4) SMS campaigns          (5) Mobile alerts

4.‘Making a Call’ means-
(1) Calling on a prospective customer
(2) Explaining product details
(3) Negotiating a deal           (4) Arguing with a customer
(5) All of these

5.‘Relationship’ in marketing means-
(1) Relation between salesperson
(2) Relation between buyer and seller
(3) Relation between company and consumer
(4) All of these        (5) None of these

6.‘Referrals’ means-
(1) Reference books
(2) Leads provided by operation staff
(3) Sales persons    (4) Front-office staff
(5) Management

7.‘Conversion’ in sales language means-
(1) converting a buyer into a seller
(2) converting a seller into a buyer
(3) converting a prospect into a client
(4) All of these        (5) None of these

8.Bank marketing is same as-
(1) Transaction marketing
(2) Service marketing           (3) Indoor marketing
(4) All of these                        (5) None of these

9.Selling is a function undertaken by-
(1) All the sales persons      (2) All the employees
(3) Entire organization         (4) Outsourced agencies
(5) All of these

10.Non-product selling means-
(1) selling variety of products        
(2) selling only one product (3) selling seasonal products
(4) selling services                 (5) All of these

QUE	ANS	QUE	ANS
1	1	6	2
2	3	7	3
3	5	8	2
4	1	9	3
5	3	10	4